How to Sell eBooks on Amazon – KDP Amazon Self-Publishing

Selling ebooks on Amazon is easy.

With KDP, Amazon self-publishing is pretty straightforward. KDP stands for Kindle Direct Publishing. It’s Amazon’s platform for creating and distributing Kindle ebooks. Getting an ebook on KDP is simple.


First, you have to create your content.

Finding a NicheThis is where you do your niche research and find the information and images you want to use inside of your ebook. It’s easiest to do this in a Word document.

Kindle ebook page lengths are different than Word document page lengths. In general, Kindle uses 200-300 words per page, so keep that in mind. A good Kindle book length is 30-50+ pages of great content.

If you don’t want to write the content or design the cover yourself, there is always the option of hiring a freelancer. There are a few good freelance sites out there. Fiverr is a great site for getting simple jobs done for $5.

If you go through Fiverr, you’ll have to discuss how much you are going to pay the workers for a full book. You can also hire Fiverr workers to create blog posts and email newsletters as well.

Freelancer and Upwork are two great sites as well. With these sites, you can view different freelancer’s profiles and see their current rates. You can also post jobs that you want to be done and people will bid on them so you can see who will work your job for the lowest pay. Keep in mind, though, that the lowest pay may also be the lowest quality.

When hiring a freelancer, there are a few things you need to keep in mind. Always make sure that the freelancer speaks fluent English and understands different euphemisms and other sayings. Always check their portfolios. A good freelancer will have examples of their work available.

Check for writing style and see if they have a good conversational tone. If everything seems alright, then feel free to work with them.


Next, you need to format your content to match KDP’s requirements.

Uploading a .doc file may work, but it has the potential to come out kind of jumbled. Your table of contents and images could be a little screwy. Check out KDP’s recommended file type here.

If you can’t figure out how to properly format your content, you can always hire a freelancer. Fiverr is great for this because you can get it done for $5 to $10. There are people on Fiverr that have specialized jobs for this and they do several jobs like this a day.


After formatting, it’s time to upload to KDP.

Check Your FormattingThere are several fields to fill in such as Title, Subtitle, Contributors, etc. You want to fill in all of these fields to the best of your ability. If you are unsure about any of the options, feel free to message me in the comments section below and I can help you out.

So, you fill in the fields and then you get to upload your cover and content file. After you upload all of that data, you get the opportunity to see how the ebook will turn out on Kindle. ALWAYS check to see how it appears on Kindle.

You want to make sure all of the images are in place. You want to see if the table of contents works. You want to double-check how your promotions look inside of the ebook (more on this in another post). Read parts of the book. See how it flows. If you don’t like something get it changed and reupload.

Once you have everything the way you want it, it’s time to hit that big submit button. This will take you to the next page that has a few options you need to choose.


First, what is the geo-targeting of your ebook?

For most people, this will be just global. There’s no need to set restrictions on your book unless there is a legal reason why it can’t be shared in certain countries. The more people that see your book, the better.

Count Your RoyaltiesNext, you have to decide on the royalty options you want to use. For many people and many books, the 70% royalty option is ideal but you have to opt-in to the KDP Select program. There are 2 reasons you wouldn’t want to opt-in for the 70% royalty.

One is if you had a book with a much higher price on it, such as a textbook or technical manual, your royalty payment will be higher without the KDP Select program.

The second reason is that for 3-month intervals, your KDP Select opt-in will renew automatically and until you opt out of KDP Select your book will legally be exclusive to Amazon’s Kindle market.

With royalty options figured out, you have to decide on the price. You want to pick a price that you think the book is worth. Take a look at the book.

Looking at the cover and the description you have set for it, what price does it look like it should be? With KDP Select, this will be between $2.99 and $9.99 USD. Otherwise, you can set the price as high as $200 USD.

After that, you’re all set up! Click that last confirmation button and get your book posted for review. Amazon will take a look at your book to make sure it’s not chock-full of affiliate links and that it’s not plagiarized material. If everything with your book checks out, your book will be placed on the Amazon market!


As you can see, getting a book created can be simple.

You can outsource most of the process to freelancers if you really want to. So, what do you think? Does this sound like something you can do?

Creating ebooks can be a rewarding hobby or even career. Helping people find the information they are looking for and helping to improve the global community one book at a time is a great feeling.


Is this not your style?

If KDP Amazon self-publishing doesn’t sound like your cup of tea, I recommend trying affiliate marketing. Affiliate marketing is a great way to turn your passion into a full-time income.

For those interested in learning about affiliate marketing, I recommend joining an online community. The community I’m a part of is called Wealthy Affiliate University. To check out my review of the Wealthy Affiliate University, click here.

WA Successful Business

Thanks for reading! See you next time.

6 thoughts on “How to Sell eBooks on Amazon – KDP Amazon Self-Publishing

  1. Andy - February 5, 2017

    Thanks for posting this, Nigel! I never knew publishing an e-book could be so easy. One question I had: When outsourcing your writing, how much information do you need to give the writer? I know you need to give them more than simply, “I want you to write a book about online marketing.” But if you give them a ton of information, you end up writing the book yourself. I know there has to be a middle ground there.

    1. Nigel - February 5, 2017

      Hello, Andy!

      That’s a very good question.

      The amount of information you want to give to your writer depends on how knowledgeable you are on the subject.

      If you have nothing more than a highly targeted niche, you may still get a useful book so long as the niche you pick involves a problem to solve or question to answer. For instance, “How to Build a Container Home” could be a niche that the writer can just take freedom with.

      However, it does help to have a plot summary if you know a bit about the niche you’re targeting. Providing a plot summary to your writer can produce a higher quality book with a flow that you have directed.

      An example of a plot summary could be as simple as a table of contents containing main topics and subtopics, provided that your book is non-fiction.

      If you want a fictional story written and you’ve got a great imagination, feel free to provide your writer with the main characters and events you want in the book. For example, you could provide “Frank and Henry fight to the death, Henry wins and begins to mourn the death of his once best friend” as one of the events involving your characters.

      If you have less of an imagination, you can tell the writer what kind of story you would like written using other stories as examples. Think of it like “I want a story like The Wizard of Oz where a teenage boy is teleported to a foreign land and he has to learn the ropes and make friends while trying to find his way home”.

      Giving a writer freedom with the story lets their creative side come out. You might be surprised with the story you get.

      Keep this in mind, though, the more freedom your writer has with the content, the lower your expectations should be. It’s not that the content will be bad, but having a certain expectation about how a book should come out will distort your sense of appreciation for the work. You might be so focused on what you expected that you end up disappointed with the content, even if it’s amazing and well-written content.

      I hope this has helped you out, Andy. If you have any other questions, feel free to let me know!

      -Nigel

  2. Dennis - February 6, 2017

    Great Info! I think self publishing is probably a good companion for the affiliate marketer. Could you publish short books to sell but also give away to marketing prospects?

    1. Nigel - February 6, 2017

      That is a very good question, Dennis.

      The short answer is “it depends”.

      If you self-publish through Amazon’s KDP program, there is a feature you can activate for books on the publishing form called KDP Select.

      If you choose to opt-in to the KDP Select program, you get a few benefits for your book such as free promotion days, higher royalties, and promotion on Kindle Unlimited providing a potentially wider audience for new books.

      These benefits last for 3-month intervals and will continue automatically until you opt out of KDP Select.

      The downside of opting into KDP Select is that for the duration of your opt-in, your ebook is exclusive to Amazon’s Kindle market. You agree that legally you will only promote your book on Amazon for the duration of the opt-in.

      Once you opt out of the KDP Select program, you are free to share your ebook as you see fit. There is even a way to make your book free on the Kindle market if you’re just using it as a promotion tool (with great content, of course).

      I hope that answers your question sufficiently!

      IF you have any other questions or thoughts, feel free to shoot them my way. I’m all ears.
      -Nigel

      1. Dennis - February 6, 2017

        I understand the concept now I think. I am going to put together an ebook to give away as incentive on my website. If you did publish a book on Amazon and gave the link to it away as the freebie do you think that would turn customers off because the wouldn’t feel special??
        And would that link be considered an affiliate link if they were to surf around Amazon and purchase something else?
        Thanks

        1. Nigel - February 6, 2017

          Hi again, Dennis!

          Let me see if I understand this correctly. You want to send your website visitors to Amazon to get your free book and you’re wondering if you can use an affiliate link in case they have sales.

          If that’s correct, then I would say that customers wouldn’t be turned off from your site. If anything, they would feel like you are providing a more trustworthy way of releasing your ebook.

          And yes, you can use an affiliate link to your ebook and it will work for the rest of Amazon if your visitors purchase anything.

          You do have to be careful of not putting affiliate links in your ebooks, though. That can get your account banned on Amazon.

          You can, however, put images and links leading to landing pages or product reviews.

          I hope that helps out!

          -Nigel

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